Butterfly Consignments had such a delightful time last week hosting the Art Institute of Charleston fashion students for a behind-the-scenes tour of their King Street store! As part of their fashion studies, students came in for some thorough research on the store's layout, organization and merchandise presentation. It was fun to see the minds of our future fashion leaders at work, so it was a study for Butterfly as well!
While Butterfly believes that the beauty of their store comes from the placement of their merchandise and how it is displayed to customers, the inner workings of the store are what make business a success. What's more, sharing these lessons with their industry’s future businessmen and women is essential to the fashion community’s continued growth. Visit again soon! (On a similar note...don't forget that Butterfly's Student ID Sale is also still going on! 20% off EVERYTHING in the store with a valid student ID!)